5280 Top of the Town is an annual event held by 5280 magazine in celebration of the local people and businesses who were named one of Denver’s best in the Top of the Town issue. I was in charge of the design for the entirety of this event including branding, marketing and promotional materials, event signage, and sponsor toolkits and recaps.

After being given a mood board for the event (see below), I developed the brand identity and created a logo and design elements to give the event a strong presence in the market. Promotional materials included a mailed print invite, digital newsletter invites, microsite, banner ads, tv spots, and more. Event signage included wayfinding boards, welcome banners, menu signage, gift tags, informational easels, stage graphics, and more.